There is no doubt that YouTube launched its short video service 'Shorts' to compete with TikToker which is gaining momentum and now the number of shorts viewed daily has reached 30 billion.
Views of the shorts have now surpassed five trillion on the Google-administered YouTube platform, and a test has been launched to show the ad between them. YouTube has also expressed its happiness over this. However, YouTube has also started testing ads between short videos.
Earlier, YouTube announced money and incentives for many short video makers, and now steps have been taken to make it more attractive to creators for a regular income. According to Google, the number of viewers of shorts has increased significantly and the revenue of video makers has also increased.
That is why we have started considering advertisements among shorts for more revenue. In addition, video can also be included in monetization. However, YouTube emphasizes the best creativity of the creators. That is, if they want to make money, they must take care of the quality in every way.
However, shorts are still being used to promote YouTube's main channel. However, TikTok still has a heavy hand and TikTok is the most downloaded app in the first quarter of 2022. But to stem the tide, YouTube has also begun offering instant payments to newcomers to the shorts to attract more people.