Facebook has also introduced the option to make money on one minute video and stream in the style of TikTok. This option aims to attract more users to Facebook videos and provide them with better financial revenue opportunities.
According to technology analysts, Facebook's move is in response to TikTok, as TikTokis already providing monetization of short videos and people are attracted to the platform.
In this context, Yoo Ernstein, director of monetization at Facebook, said that his company wants to help video creators who make short videos and offer live videos. Instead, they will run ads on their videos, which will give them some revenue. In this way, the Facebook app is being made competitive with TikTok.
Various influencers make money on each of their watched videos thanks to the App Creators Fund on TikTok. But the fund must have at least 10,000 followers and this number must be present 30 days before monetization begins. Under this program, influencers earn two to four cents per thousand viewed videos. Thus, some influencers are earning 200 to 20 thousand dollars.
An advertising campaign on Facebook earns 8. 8.75 per 1,000 views, and some influencers earn millions of dollars. However, Facebook's terms are a bit stricter than those of TikTok. The first is that you must have more than 10,000 followers and a total of 600,000 minutes of views. They also require five live streams. The rest of the details can be seen on the Facebook Creator video page. These videos will run for 30 to 45 seconds, which will generate revenue for the people.
